DoubleClick Creative Individual Certification Assessment Answers

DoubleClick Creative Individual Certification Assessment Answers By Academy for Ads
DoubleClick Creative Individual Certification Assessment Answers
DoubleClick Creative Individual Certification Exam Answers

The DoubleClick Bid Manager Certification assessment covers programmatic and direct deal campaign setup, such as assigning inventory, goals, budgets, targeting, and creatives. It also assesses ways to troubleshoot issues and measure performance.

Study DoubleClick Studio

  1. Get started with DoubleClick Studio
  2. Develop an effective digital media plan
  3. Confirm your HTML5 works with DoubleClick Studio
  4. Try it out: Create a dynamic feed
  5. Raise awareness with dynamic creatives
  6. Influence users with dynamic creatives
  7. Drive action with dynamic creatives
  8. Try it out: Preview with tearsheets
  9. QA your DoubleClick Studio creatives
  10. Measure the impact of Studio creatives

DoubleClick Bid Manager Individual Certification Assessment

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1.) Which two data types are NOT supported for dynamic elements that will be displayed in the creative? (select two)

2.) What tool makes it possible to preview a creative on a mobile device that’s linked to a Creative account?

3.) What feature is used to create a dynamic campaign without feeds?

4.) Which two targeting types are supported for a dynamic creative? (select two)

5.) When using creative dimension filtering, which step must be taken to generate dynamic previews correctly?

6.) A frequency cap with expanding pushdown creatives limits what?

7.) What connection is required to implement dynamic creative remarketing?

8.) What dynamic strategy can be used with the default row(s) a feed?

9.) To create a dynamic profile, what steps must be taken in the Dynamic Content section?

10.) What’s the most efficient way to target one headline to 10 different audience IDs in a feed?

11.) Which dynamic strategy uses a naming convention to replace DoubleClick Campaign Manager IDs?

12.) Which three capabilities are possible with dynamic previews (tearsheets)? (select 3)

13.) If a user generates a dynamic preview and receives “No feed row could be selected,” what first step is recommended to troubleshoot?

14.) What step in the Creative Profile allows users to generate dynamic previews?

15.) To provide read and write access to create and/or edit a dynamic profile and feed, what user access level should be set?

16.) What action can a user take to remove a saved dynamic preview sheet from the Creative Profile?

17.) Where are dynamic profiles located?

18.) What two conditions determine whether dynamic content is served to the creative from the dynamic ad server?

19.) To create an ad with both a banner and interstitial, would creative type must be selected?

20.) Echo remarketing uses dynamic content from what source?

21.) To include dynamic images in a feed, what should be copied and pasted?

22.) To target multiple columns in a feed one at a time, what would be used?

23.) To serve a dynamic image that varies depending on ad size, what are two recommended solutions? (select two)

24.) To target a headline, but test different images, what must be set up in the Creative profile?

25.) Where is the dynamic path for an asset found?

26.) To display multiple dynamic images in a remarketing creative, how should a dynamic feed be set up?

27.) What two columns are required in a feed? (select two)

28.) Which two methods could be used to connect dynamic data to an element in the creative?

29.) Under “Manage Data,” to upload a new feed to the Creative Profile, what steps must be taken?

30.) To use the video transcoding feature, what step is required after turning transcode “on” and adding the uploaded video to the creative?

31.) To build an expanding creative, which three panels must be included in the HTML? (select three)

32.) Where are dynamic targeting keys created?

33.) The in-page banner with floating creative enables an advertiser to do what?

34.) What does a counter measure in Creative?

35.) Which two asset types may be used with Creative? (select two)

36.) Which two must be set up for optimization? (select two)

37.) To link multiple ad sizes of a dynamic creative to the same Creative profile, what should those ads have in common?

38.) What does Open Optimization select when used for dynamic creatives?

39.) What is the minimum number of exits required for a creative?

40.) What is the Admin section used for?

41.) What dynamic strategy allows flight scheduling of dynamic creatives to be controlled within the feed?

42.) What step should be taken to edit content in a published Creative Profile without impacting a live campaign?

43.) What type of creative either floats above a webpage or fills an entire mobile screen?

44.) To swap out a live asset, once an asset displaying in a live creative has been verified, what’s the next step?

45.) What is the Dynamic Content section used for?

46.) Which two dynamic strategies can be used to serve relevant creatives based on a user’s site actions? (select two)

47.) What are three benefits of using an existing Google Merchant Center feed for dynamic creatives in Creative? (select three)

48.) What is the Creative section used for?

49.) What is one result when assets are uploaded to the Creative tab?

50.) What is the Asset Library file size limit per upload for non-video files?

51.) If a feed has a column of dynamic images, what data is sent to the dynamic creative?

52.) When should the dynamic creative be uploaded to Studio?

53.) When a feed contains a column of dynamic clickthrough URLs, what function will a hand-coded creative use?

54.) The HTML5 Enabler needs to be added to which tag in a creative’s HTML file?

55.) What are two benefits of using dynamic creatives in Studio? (select two)

56.) Which two variables can be used to optimize the rotation of dynamic creatives? (select two)

57.) What custom fonts are not supported for Dynamic text?

58.) The targeting column in a remarketing feed will contain what values?

59.) Which three Creative settings can be used to select content from a feed? (select three)

60.) What are two examples of creative elements that can be dynamic? (select two)

61.) Which three types of creative are allowed when using VPAID creatives? (select three)

62.) Which Creative Profile setting allows a feed to select more than one row on impression?

63.) What is the most common use case for including a dynamic element as a “profile field” in a feed, rather than its own column?

64.) To target multiple DoubleClick Campaign Manager IDs within one cell of a feed, what character is used to separate IDs?

65.) In the dynamic workflow after managing the data and rules, what is the next step to set up a dynamic creative?

66.) When should the code from “Step 4: Generate Code” be called by a hand-coded dynamic creative?

67.) To preview a creative on a blank page, which option should be selected from the dropdown?

68.) What type of creative appears within a set of borders and doesn’t expand or cover a website’s content?

69.) When an asset gets updated, where is this indicated?

70.) What type of dynamic text is supported in the feed?

71.) To rotate a dynamic feed’s creative evenly, what rule should be selected?

72.) Which two DoubleClick Campaign Manager attributes can be used to dynamically update a creative? (select two)

73.) Dynamic creatives can be built using which two methods?

74.) If a feed contains a column of cities and another column of audience segments, what users will be targeted?

75.) To generate a dynamic preview, what inputs must be entered in Step 5: Preview?

76.) Which is a valid entry in a feed that uses geo-targeting?

77.) What is the Assets section used for?

78.) What is the Asset Library file size limit per upload for video files?

79.) What is used to define the dynamic content for a creative?

80.) Before initiating a full-screen expansion, what step must be taken?

81.) What dynamic strategy is NOT compatible with DCM and Bid Manager Audience ID filtering?

82.) In the Assets section, when the box is checked next to the image name, what three types of information are shown in Details? (select three)

83.) What’s one benefit of using targeting with dynamic creatives?

84.) Which three features are required for a dynamic creative? (select three)

85.) What are three benefits of applying creative dimension filtering? (select three)

86.) How many Creative profiles can a dynamic creative be linked to?